The Art of the Double Play – A new Article by Adam Battersby on YFS Magazine
YFS Magazine recently featured a new compelling article, The Art of the Double Play: How Persistence Wins in Business and Baseball by Adam Battersby
Adam explores the parallel between success in business and baseball through the story of ProBatter Sports. Adam Battersby, the company’s President, drew inspiration from his struggle to hit a curveball in his youth and, with his father’s help, innovated a groundbreaking pitching simulator. The journey was filled with obstacles, from design challenges to market competition and pricing hurdles. However, their persistence and unwavering belief in their product drove them forward.
The turning point came when the New York Yankees purchased their simulators, leading to wider adoption in both professional and collegiate leagues. The key lessons learned were the importance of perseverance, adaptability, and building relationships to achieve success. Battersby’s story epitomizes how persistence, resilience, and innovation shape the path to victory in both sports and entrepreneurship.
